Real estate needs help understanding social media. That is a given. Most of the terms used are completely foreign to Realtors, especially Realtors who haven't wanted to "embrace the internet" for some time now.
Listen to this great radio interview that social media specialist Chris Brogan did for the real estate radio program Real Estate Radio USA. It is a long interview (about 25 mins) but is well worth it - he gives some great suggestions (and maybe some new vocabulary terms) to Realtors of most every skill level.
If you are a savvy web agent, pay attention to his talk regarding TwitterSearch, which based on my limited research has some real possibilities here in this market. If you are new to the whole social media concept, listen toward the end as he gives ideas for "testing the waters"
http://www.realestateradiousa.com/blog/podpress_trac/web/11913/2/chrisbroganep178.mp3
No comments:
Post a Comment